Thesaurus Tuesday: Day-to-Day

I’m currently working on three marketing activity plans. Within that context, I find myself saying to myself or my clients, ‘day to day’ activities are the lifeblood of any plan. Three little words to summarise all the tasks, chores and worries that comprise a day.

If I’m saying it so much, then why not use it as a Thesaurus Tuesday? As it’s a little phrase, could it be there is no real alternative to our much loved descriptive idiom?

I decided to think a little bit more about it. Something that occurs every day is said to be day to day. It also conjures up images of boredom, the mundaneness of life. In addition, I’ve seen it applied in the circumstance where there was no thought or regard to the future.

When I thought about another phrase to use, I found it quite difficult. Could I really have found a group of words that has no real alternative?

Thesaurus Tuesday Word:

Day-to-Day

Suggested alternatives to day-to-day

• Daily

• Continuously

• Regularly

Thesaurus in action

We lived day to day during those heady college days, worries were a thing of the future.

Our daily lives consisted of fun times, who needed to worry?

or

I didn’t need to be involved day to day in the business as long as I got figures at the end of the very evening

I wasn’t involved regularly in the business so long as the figures were emailed at the end of every day.

Can you think of an alternative to the ones above for day-to-day?