Trying to segue from running my first 10k race to marketing funnels and goals may seem a stretch but it actually makes perfect sense. There's 3 key components required to achieve a goal:

1....

Do you know what kills a good marketing campaign?

Inaction.

If you’ve been putting off doing something or unsure where to start, just start – whether that is calling me and asking for...

I took this pic of two roads diverging in a yellow wood – well I guess this is very much a green wood, in typical Irish fashion..after July rain.

But when I was out walking with the...

How to Keep a Client for Life

My Nana and Grandad were 60 years married and they reminded me about the importance of not taking clients for granted.

Client retention is as important as client...